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Banner: 7% für Kinder.

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7 % for kids campaign

Logo 7 % für Kinder

Logo of campaign

The alliance “7 % für Kinder“ (english: “7 % for kids“) calls for a reduced VAT of 7 per cent on products and services for children.

The initiative raises public awareness and pushes the political debate on VAT. Since VAT is not only a rewarding income source of the state but must be designed in a socially just way, it claims “A fair share of added value!” (german: “Mehrwert gerecht steuern!”)


Screenshot 7fuerkinder.de

A variety of material and activities is used to direct public attention. “7 % für Kinder” addresses general public as well as decision makers.

The campaign consists of the following elements:



You will be informed about any new developments and activities of the initiative in the news area of the campaign’s website (mainly in German).



Banner: 7% für Kinder